James O’Neal, TV Technology
A host of new products are available to assist broadcasters making 3.0 switch
ALEXANDRIA, VA.—ATSC 3.0, (aka “NextGen TV”), is rapidly making its debut in many U.S. markets, with some 60 deployments now made, and more on the way. There’s no getting around the truth—the 3.0 march is on, and if you’re a television broadcaster you’re going to have to join the ranks to remain competitive. The first installment of this two-part series (in the June issue) discussed in general terms what was required to make the switch from ATSC 1.0 to 3.0 broadcasting. This time, we’ll look at actual equipment and services available to help with the transition to NextGen TV.